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Strategic Management: Creating Competitive Advantage with Online Learning Center Access Card

Strategic Management
United States of America

Was R1,731.95
Now R1,558.76
(eB 15588)

Delivery time: Usually within 10 working days.


Country: United Kingdom
Format: Softcover
Publisher: Irwin/McGraw-Hill
ISBN: 9780073267210
Publication date: January 2006
Length: 253mm
Width: 209mm
Thickness: 20mm
Weight: 1057g
Edition: 3rd Edition
Pages: 576
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Strategic Management: Creating Competitive Advantage with Online Learning Center Access Card
Author: G. T. (Tom) Lumpkin; Gregory G. Dess

Was R1,731.95

Now R1,558.76

 


Provides a treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. This work features many applications from business practice and sidebars (approximately six per chapter) that highlight key concepts.

"Strategic Management: Creating Competitive Advantages, 3/e", by Dess, Lumpkin, and Eisner, responds to the demands of today's rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, rigorous, and relevant book written in an engaging manner to spur their interest and excitement. This book provides a solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life. Instructors can create their own case volumes for use with "Strategic Management 3rd Edition" from a variety of source - pre-selected case packets, customizing from a recommended set which have been carefully mapped to the chapter concepts, or from the entire Primis database which features cases from Harvard, Darden, INSEAD, Ivey, and other reputable sources.

  • Part One: Strategic Analysis

    Chapter 1 Strategic Management: Creating Competitive Advantages

    Chapter 2 Analyzing the External Environment of the Firm

    Chapter 3 Assessing the Internal Environment of the Firm

    Chapter 4 Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources

    Part Two: Strategic Formulation

    Chapter 5 Business-Level Strategy: Creating and Sustaining Competitive Advantages

    Chapter 6 Corporate-Level Strategy: Creating Value through Diversification

    Chapter 7 International Strategy: Creating Value in Global Markets

    Chapter 8 Digital Business Strategy: Leveraging Capabilities in a Disruptive Environment

    Part Three: Strategic Implementation

    Chapter 9 Strategic Control and Corporate Governance

    Chapter 10 Creating Effective Organizational Designs

    Chapter 11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization

    Chapter 12 Managing Innovation and Fostering Corporate Entrepreneurship

    Chapter 13 Recognizing Opportunities and Creating New Ventures

    Part Four: Case Analysis

    Chapter 14 Analyzing Strategic Management Cases


 
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