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Strategic Management: Creating Competitive Advantage with Online Learning Center Access Card
Was R1,731.95Now R1,558.76(eB 15588)
Delivery time: Usually within 10 working days. Country: United KingdomFormat: Softcover
Publisher: Irwin/McGraw-HillISBN: 9780073267210 Publication date: January 2006 Length: 253mm Width: 209mm Thickness: 20mm Weight: 1057g Edition: 3rd Edition Pages: 576
Strategic Management: Creating Competitive Advantage with Online Learning Center Access Card
Author: G. T. (Tom) Lumpkin; Gregory G. Dess
Was R1,731.95 Now R1,558.76
Provides a treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. This work features many applications from business practice and sidebars (approximately six per chapter) that highlight key concepts. "Strategic Management: Creating Competitive Advantages, 3/e", by Dess, Lumpkin, and Eisner, responds to the demands of today's rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, rigorous, and relevant book written in an engaging manner to spur their interest and excitement. This book provides a solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life. Instructors can create their own case volumes for use with "Strategic Management 3rd Edition" from a variety of source - pre-selected case packets, customizing from a recommended set which have been carefully mapped to the chapter concepts, or from the entire Primis database which features cases from Harvard, Darden, INSEAD, Ivey, and other reputable sources. - Part One: Strategic AnalysisChapter 1 Strategic Management: Creating Competitive AdvantagesChapter 2 Analyzing the External Environment of the FirmChapter 3 Assessing the Internal Environment of the FirmChapter 4 Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible ResourcesPart Two: Strategic FormulationChapter 5 Business-Level Strategy: Creating and Sustaining Competitive AdvantagesChapter 6 Corporate-Level Strategy: Creating Value through DiversificationChapter 7 International Strategy: Creating Value in Global MarketsChapter 8 Digital Business Strategy: Leveraging Capabilities in a Disruptive EnvironmentPart Three: Strategic ImplementationChapter 9 Strategic Control and Corporate GovernanceChapter 10 Creating Effective Organizational DesignsChapter 11 Strategic Leadership: Creating a Learning Organization and an Ethical OrganizationChapter 12 Managing Innovation and Fostering Corporate EntrepreneurshipChapter 13 Recognizing Opportunities and Creating New VenturesPart Four: Case AnalysisChapter 14 Analyzing Strategic Management Cases
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