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Entrepreneurship: A South African perspective
Now R314.95(eB 3150)
Delivery time: Usually within 3 working days. Country: South AfricaFormat: Softcover
Editor: Gideon Nieman; Johan Hough; Cecile NieuwenhuizenPublisher: Van Schaik PublishersISBN: 9780627025440 Publication date: July 2003 Length: 245mm Width: 170mm Edition: 1ST - 2003 Pages: 410 Illustrations: illustrations Readership: Undergraduate First published: July 2003 Original language: English
Entrepreneurship: A South African perspective
Author: Gideon Nieman; Johan Hough; Cecile Nieuwenhuizen
Now R314.95
This is the first comprehensive academic textbook on entrepreneurship in South Africa. Entrepreneurship education has experienced remarkable growth in the last three decades, and the need for a major work on the subject has become apparent.
The book is divided into six parts:
A Entrepreneurship development and what is required to become an entrepreneur;
B The entrepreneurial process, starting with creativity and innovation, opportunities, the business plan, resource and legal requirements, financing, as well as how to get started;
C Alternative routes to starting a business, namely entering the family business, franchising and buying a business;
D Post-start-up challenges such as managing growth, growth strategies, business failure and turnaround, harvesting, as well as international and e-business opportunities and strategies;
E Corporate venturing;
F A number of practical and real-life South African case studies.
- Entrepreneurship and entrepreneurs: The nature and development of entrepeneurship, the entrepreneur. The entrepreneurial process: Creativity, innovation and business oppertunity, the window of oppertunity, the business plan, resource requirements and legal and related aspects
- getting started
- financing entrepreneurial ventures
- networking and support. Alternative routes to entrepreneurship: Entering the family business
- buying a franchise
- the business buy-out.
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